Apply for Digital Marketing Manager

  1. Education Requirements • Come from a variety of academic backgrounds, including marketing, communication, business and other fields • Bachelor’s degree • Some companies require their marketing managers to have a master’s degree • 7 years of experience • Photoshop experience is required, artwork production Marketing Manager Essential Skills • Intimate understanding of traditional and emerging marketing channels • Excellent communication skills • Ability to think creatively and innovatively • Social Media Ads/ Demand Generation Campaign Budget-management skills and proficiency • Professional judgment and discretion that comes from years of experience in the field • Analytical skills to forecast and identify trends and challenges • Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc. Marketing Manager Roles & Responsibilities • Oversee all marketing campaigns for their company or department • Implement strategy • Promote a business, product, or service • Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones • Represent the marketing team to cross-functional groups including product management, sales, or customer support • Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns Day-to-Day Duties • • Handle content of brochures and Social Media footprint • Manage and coordinate marketing and creative staff • Compose and schedule email marketing campaigns including listing advertisements, open house announcements, newsletters, holiday-themed emails, or any other announcements. • Manage the printing and binding of all brochures for the team • Lead market research efforts to uncover the viability of current and existing products/services • Collaborate with media organizations and advertising agencies • Brainstorm ideas for new campaigns • Coordinate with the sales team and other departments to produce effective strategies • Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks • Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure
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